Channel letter signage is a great way to make a statement and attract customers to your business. They are often used on storefronts and business facades to create an impactful first impression. But designing an effective and authentic channel letter signage is not an easy task. In this blog post, we will share some tips to help you create an eye-catching and memorable channel letter sign. Read on to find out more!
Before Looking for Fonts or Styles, Think of Your Business and Goals
When designing channel letter signs, the most important thing to consider is how your signage will represent your business and its goals. Think about the impact it will have on potential customers and how you want them to perceive your brand. Consider the color palette and material you’ll be using, as well as the size and placement of your signage. You want your channel letters to be legible and easy to read, so use fonts and lettering styles that are appropriate for your business.
Consider Dimensions and Placement
Size matters when it comes to channel letter signs. You want them to be big enough so they can be seen from a distance but not too large that they overwhelm the overall design. Additionally, placement is key when it comes to making sure your signage is noticed. Make sure it’s in an area where it can be easily seen by pedestrians or drivers.
Once you’ve taken into account the placement and size of your channel letters, you’ll need to select fonts and styles that fit with your brand identity. If you’re going for a more traditional look, opt for simple serif fonts that are timeless and classic. For a modern vibe, go for sans-serif fonts with bold shapes that make a statement. Take into account the colors of your signage, and make sure the font colors you choose to match and complement your overall design.
When designing your channel letters, it’s important to find a supplier that can provide you with quality materials and professional installation. Research various companies and compare prices to ensure you’re getting the best deal. Ask around for referrals from other businesses that have used the services of a particular sign company.